One thing is essential if we are not simply to survive the current crisis, but to emerge from it stronger than before – a goal with results-oriented coordination of all counter-measures. For a company of any size, challenges are normally known and dealt with in day-to-day business. But a crisis is not normal business! Suddenly and unexpectedly, disruptive forces affect all corporate functions, everywhere. This level of disruption is far more than can be handled within existing management structures, which are likely to lack the speed and capacity to handle the crisis effectively.
The complexity, novelty, and concurrency of problems that arise in a crisis creates unique challenges. It is necessary to always keep an eye on the changing market, competitive forces, the entire supply chain, your own production, and the financial health of the company. At the same time, employees must also be prepared for the changing conditions. Clear and goal-oriented communication, coordination, and motivation are essential core elements for successful execution.
Transformation Control Hub, your central node
The multitude of challenges requires a central control center, the Transformation Control Hub. It ensures that measures are tackled quickly and decisively, are synchronized, and reports directly top management. This is the only way to ensure short escalation and decision paths.
The effect of the Transformation Control Hub does not end with the short-term management of the crisis situation, it effectively establishes the transition back into a reorganized market.
The Transformation Control Hub:
▪ Prioritizes and synchronizes activities
▪ Coordinates internal and external communication
▪ IDs & implements countermeasures
▪ Ensures rapid decision making and escalation processes