Utilizing synergies between products
The market’s desire for customized products increases the pressure to offer a high level of configurational options and increasing diversification. This results in many variants, the development and production of which must be done at a consistently high quality while still being profitable for manufacturers.
With Product Structure Management (PSM), TARGUS offers the appropriate methodology to reduce this complexity, the time required for engineering, and thus the costs, both in the development phase and later in production.
Based on an analysis of market and customer requirements and your existing product portfolio, we help identify the optimal of three possible – and combinable – strategies for your products:
- Common-part strategy
- Modularization strategy
- Platform strategy
This serves as the starting point for designing an optimized product structure under the guiding principles of modularization and standardization. This leads to high external variance towards the customer and low internal variance and therefore lower costs.
As a result of a PSM project, you obtain a detailed roadmap to a manageable product and variant complexity.
Project results
- Transparency regarding cost drivers in the product portfolio
- Definition of the appropriate product structure strategy
- Product portfolio with low internal and high external variance
