{"id":85475,"date":"2022-10-20T17:48:30","date_gmt":"2022-10-20T17:48:30","guid":{"rendered":"https:\/\/targus.pwdev.de\/research-and-development\/efficient-product-development\/"},"modified":"2025-10-01T13:35:08","modified_gmt":"2025-10-01T13:35:08","slug":"efficient-product-development","status":"publish","type":"page","link":"https:\/\/targusmc.com\/us\/concepts\/research-and-development\/efficient-product-development\/","title":{"rendered":"Efficient Product Development"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"85475\" class=\"elementor elementor-85475 elementor-1439\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3a6e322 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3a6e322\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1bb5b17\" data-id=\"1bb5b17\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ff0e010 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"ff0e010\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_column vc_column_container vc_col-sm-6 mpc-column\" data-column-id=\"mpc_column-976329b8574c75b\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top vc_custom_1580807766383 wpb_start_animation animated\"><div class=\"wpb_wrapper\"><div class=\"wpb_column vc_column_container vc_col-sm-6 mpc-column\" data-column-id=\"mpc_column-28632ca55829316\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top vc_custom_1518619714862 wpb_start_animation animated\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\">Shorter time-to-market targets as well as higher requirements and increasing technical complexity are putting the product development organization under increasing pressure. Efficient product development processes and an organization aligned to them are necessary to meet these challenges in the long term and to avoid rising costs. TARGUS supports you in creating the appropriate structures and ensuring their implementation.<\/div><\/div><div class=\"vc_empty_space\">\u00a0<\/div><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><h3><strong>Efficient product development eliminates unnecessary processes<\/strong><\/h3><p>Although most companies have formal product development processes (PEP) in place, in practice they are usually not consistently applied. However, even with sophisticated planning and design methodology, a significant percentage of total costs and project durations are caused by change efforts, especially in large projects.<\/p><p>The holistic TARGUS approach of Efficient Product Development starts with the existing structures and analyzes in detail the previous process steps in the essential areas of product development:<\/p><ul><li>Requirements management<\/li><li>Product development processes<\/li><li>Change management<\/li><\/ul><p>In addition, general topics such as project management and resource management are evaluated.<\/p><p>The results, which are agreed upon with all stakeholders, serve as a basis for optimization. Some key elements that ensure the success of a development process are early, precise mapping of (customer) requirements and formulation of clear design guard rails, introduction of frontloading, i.e. increasing planning efforts in the early concept phase of product development, minimizing unplanned activities, and rapid identification of change requirements and early countermeasures.<\/p><p>Transparency, early identification of change requirements and rapid action increase flexibility in product development and lead to significant cost savings. Based on the company-specific requirements in the product development process, our experienced consultants develop customized approaches for efficient product development.<\/p><p>With the development of a new process the implementation only starts. Training and pilot projects lead to a better acceptance and living of the methods, so that the actual goals are reached. TARGUS supports the implementation of the new product development process with reviews in order to be able to refine it if necessary.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e67c11a ob-has-background-overlay elementor-widget elementor-widget-image\" data-id=\"e67c11a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_photomorph_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"388\" src=\"https:\/\/targusmc.com\/wp-content\/uploads\/2025\/10\/PEP-EN-1-1024x497.jpg\" class=\"attachment-large size-large wp-image-94207\" alt=\"\" srcset=\"https:\/\/targusmc.com\/wp-content\/uploads\/2025\/10\/PEP-EN-1-1024x497.jpg 1024w, https:\/\/targusmc.com\/wp-content\/uploads\/2025\/10\/PEP-EN-1-300x146.jpg 300w, https:\/\/targusmc.com\/wp-content\/uploads\/2025\/10\/PEP-EN-1-768x373.jpg 768w, https:\/\/targusmc.com\/wp-content\/uploads\/2025\/10\/PEP-EN-1-1536x745.jpg 1536w, https:\/\/targusmc.com\/wp-content\/uploads\/2025\/10\/PEP-EN-1-2048x994.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b3b86d3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b3b86d3\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c3d3a16\" data-id=\"c3d3a16\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f30cca8 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"f30cca8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_column vc_column_container vc_col-sm-6 mpc-column\" data-column-id=\"mpc_column-976329b8574c75b\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top vc_custom_1580807766383 wpb_start_animation animated\"><div class=\"wpb_wrapper\"><div class=\"wpb_column vc_column_container vc_col-sm-6 mpc-column\" data-column-id=\"mpc_column-28632ca55829316\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top vc_custom_1518619714862 wpb_start_animation animated\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><h3><strong>Typical Results of Efficient Product Development<\/strong><\/h3><ul><li>Cost reductions in the product development process of up to 20%<\/li><li>Reduction of product development efforts<\/li><li>Reduction of change costs<\/li><li>Higher commitment for customers and subcontractors<\/li><li>Faster time-to-market process and higher innovative power<\/li><\/ul><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Shorter time-to-market targets as well as higher requirements and increasing technical complexity are putting the product development organization under increasing pressure. Efficient product development processes and an organization aligned to them are necessary to meet these challenges in the long term and to avoid rising costs. TARGUS supports you in creating the appropriate structures and [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":85473,"parent":85472,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"page-category":[33],"class_list":["post-85475","page","type-page","status-publish","has-post-thumbnail","hentry","page-category-konzept"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Efficient Product Development - Targus Management Consulting AG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/targusmc.com\/konzepte\/forschung-und-entwicklung\/effizienzsteigerung-in-der-produktentwicklung\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Efficient Product Development - Targus Management Consulting AG\" \/>\n<meta property=\"og:description\" content=\"Shorter time-to-market targets as well as higher requirements and increasing technical complexity are putting the product development organization under increasing pressure. Efficient product development processes and an organization aligned to them are necessary to meet these challenges in the long term and to avoid rising costs. 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